Image copyright Getty Images French media giant Vivendi wants to sell shares in its most-prized asset, Universal Music Group, by early 2023.Universal is the world’s biggest music label and home to global stars Taylor Swift, Drake and Lady Gaga.Vivendi had considered floating the profitable music division back in 2018, though felt it was too complex.But…

Taylor Swift performs during the 2019 Z100 Jingle Ball at Madison Square Garden on December 13, 2019 in New York City.

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French media wide Vivendi needs to promote shares in its most-prized asset, Approved Music Team, by early 2023.

Approved is the sphere’s supreme song keep and dwelling to global stars Taylor Swift, Drake and Lady Gaga.

Vivendi had belief to be floating the winning song division lend a hand in 2018, though felt it became too complex.

But its shareholders, alongside side top investor Vincent Bollore, now desire to record Approved within the subsequent three years.

Chinese tech wide Tencent led a consortium which equipped 10% of Approved final December in a deal that valued it at €30bn (£25bn).

The guidelines of a planned stock market flotation of Approved comes scorching on the heels of a the same announcement by its smaller rival Warner Music Team.

Final week, Warner, dwelling to various stars alongside side Ed Sheeran and Katy Perry, acknowledged it plans to promote shares in the US.

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Vivendi chief govt Arnaud de Puyfontaine declined to give extra vital choices relating to the planned flotation when he announced record annual profits on Thursday.

The song keep’s earnings jumped by 22% from a year earlier to €1.12bn.

The explain in profits for the likes of Approved and Warner has been helped by the rapid upward thrust of paid streaming companies and products equivalent to Spotify and Apple.

This has boosted the price of song companies, attracting more investors lend a hand to the record industry.The song world’s “spacious three” labels, Approved, Sony Music and Warner, retain an eye fixed on nearly about 80% of the market, in step with a document by Goldman Sachs. 

Taylor Swift signed with Approved in 2018, sharp from a self ample country keep she had been with since she became 14-years-ancient.

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